International Orange Outlook

Metro Ethernet Vendor – Riverstone Networks – In Demand

Mon, 20 Mar 2006 12:05:02 -0800

Lucent Technologies has its eye on Riverstone Networks for its sophisticated Ethernet-over-Fiber and Ethernet-over-MPLS core backbone network solutions and technology. Riverstone would complement Lucent’s optical solutions for the metro which are based on SONET/SDH and DWDM. Flat networks which Ethernet-over-Fiber and Ethernet-over-MPLS represent have made good traction and will remain another way of constructing data service networks. As my previous blog has mentioned, Japan Telecom competes in a market where Carrier Ethernet services are mainly offered over flat Ethernet networks (in additional to those over SONET using next-gen solutions). In this case, the need to be nimble and very price competitive –which flat Ethernet networks offer - is very important.

Grid Computing Services – Utility Computing For Enterprises

Thu, 09 Feb 2006 18:15:50 -0800

More on innovative Japanese communications services, Softbank’s subsidiary, Japan Telecom, has a Grid Computing service for medium to large enterprises. Instead of adding servers, storage and database licenses, a customer can add computing capacity on the Japan Telecom network. The carrier sells as its smallest package a 1 CPU service (running of a blade server), with Oracle 10G database and 10 Gigabytes of storage at a price of $2,000 per month. Access to the Computing Grid is ideally through a 10 Mbps Carrier Ethernet service. Japan Telecom delivers these services to support customer needs in the automotive, healthcare, financial services and publishing industries

Carrier Ethernet Services in a Highly Competitive Market - Japan

Thu, 09 Feb 2006 18:14:49 -0800

As a class of service, Carrier Ethernet is enjoying robust growth in the US market. Designed to augment or replace existing private line (PL) or ATM services, Carrier Ethernet from ring-based Ethernet-over-SONET to point-to-point Ethernet-over-Fiber services allow financial service firms, hospitals, higher educational institutions, the public sector and manufacturers to expand their communications capabilities to support business needs.

Keys to Custom Research Success

Thu, 19 Jan 2006 00:00:01 -0800

OK, so you have decided to do some custom research. What now? Achieving valuable research results depends on the quality of the sample source, a well-defined questionnaire and efficient project implementation.

Get Close to Your Customer

Wed, 18 Jan 2006 18:57:21 -0800

All customers – whether they are end-user consumers or enterprises – respond to messages that indicate that a product or service fits their needs – for example, solving a specific problem, advancing their lifestyle or improving a business situation. By uncovering these customer “hot buttons” and crafting marketing initiatives based on them, marketing executives can dramatically boost marketing effectiveness.

Enhancing Marketing Results

Tue, 17 Jan 2006 13:06:06 -0800

Clients and customers have approached me on how they can sell more product or service. The issue is framed as a problem with a desired outcome - "I want to sell these new line cards that have been commercially-released; how can I do that most effetively?"